From Dior to John Frederics - the word for the spring 1950 women hats was "simple"
"Simple" was the direction that the big fashion houses went in designing the hats of the spring of 1950. From the perennial big cartwheel to the little white hat, the creators simplified the design. The noir movies femme-fatale style of veils now were just simple hat trimmings.
Above we have a hat made of straw, trimmed with a heavy starched veil, decorative textile flowers and a bow of pale yellow velvet bearing the signature of John Frederics. Below we have a Lily Dache starched veil made from cotton mesh decorated with yellow and white jonquils.
Mr. John went for a very simple heavy silk belting bicorne that was sold with a matching stole (left). The "Can-Can" was a natural straw bonnet by John Frederics with petticoatlike ruffles in back and it was sold with a matching pair of gloves (center). While Suzy U.S.A. went with a simple yellow burlap calot with gold coins dangling over the wearer's forehead (right).
Sally Victor went back to the early italian renaissance with his gingham lappet, presented below, worn with a red tweed suit. He named this creation:" Back Talk".




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