Trask, Prescott and Richardson Erie, Pa. Daniel Schwartzman, Architect Meyers and Krider, Associated Architects

THIS PLAN SHOWS, to quote the architect, a logical sequence of customer traffic, starting near the highest traffic area with merchandise that has quick appeal, high unit profit and fast turnover and is bought on impulse, then proceeding with location of other merchandise lending itself to related selling or logical association, then to areas which ordinarily get the least traffic and to merchandise which is scarce or staple and therefore is bought on demand.

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source: Design for Modern Merchandising | An Architectural Record Book | 1954